{"id":4808,"date":"2019-06-24T13:07:00","date_gmt":"2019-06-24T11:07:00","guid":{"rendered":"https:\/\/besteto.pari.cz\/marketingove-novinky-31\/"},"modified":"2024-10-18T15:38:56","modified_gmt":"2024-10-18T13:38:56","slug":"marketingove-novinky-31","status":"publish","type":"post","link":"https:\/\/www.besteto.cz\/marketingove-novinky-31\/","title":{"rendered":"Marketingov\u00e9 novinky: Co p\u0159inesl SEO restart a jak nastavit pr\u00e1zdninov\u00fd m\u00f3d na Heurece"},"content":{"rendered":"        <div class=\"component component-heading my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  \n<h2 class=\"wp-block-heading\">Z marketingu ve sv\u011bt\u011b a&nbsp;u n\u00e1s<\/h2>\n  <\/div>\n      <\/div>\n\n\n        <div class=\"component component-list my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  \n<ul class=\"wp-block-list\">        <div class=\"component component-list-item my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  \n<li>Ji\u017e po sedm\u00e9 se v&nbsp;Praze konala konference <strong>SEO Restart<\/strong>. Pavel Ungr tentokr\u00e1t na akci nedorazil, zato se povedlo dov\u00e9zt zahrani\u010dn\u00ed hosty. Co&nbsp;leto\u0161n\u00ed ro\u010dn\u00edk p\u0159inesl, se do\u010dtete <a href=\"https:\/\/blog.shoptet.cz\/seo-restart-2019\/\" target=\"_blank\" rel=\"noopener\">tady<\/a>.<\/li>\n  <\/div>\n      <\/div>\n\n\n        <div class=\"component component-list-item my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  \n<li>Vy\u0161\u0161\u00ed relevance a&nbsp;d\u016fv\u011bryhodn\u011bj\u0161\u00ed prost\u0159ed\u00ed jsou hlavn\u00edm argumentem, pro\u010d se zam\u011b\u0159it na <strong>LinkedIn<\/strong>, jako na dal\u0161\u00ed mo\u017enou platformu pro prezentaci va\u0161\u00ed firmy. Jestli o&nbsp;firemn\u00edm profilu uva\u017eujete, mohly by v\u00e1m pomoct <a href=\"https:\/\/www.forbes.cz\/jak-posunout-vasi-firemni-stranku-na-vyssi-uroven-tipy-od-zamestnankyne-linkedinu\/\" target=\"_blank\" rel=\"noopener\">tyto tipy<\/a>.<\/li>\n  <\/div>\n      <\/div>\n\n\n        <div class=\"component component-list-item my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  \n<li>Fanou\u0161ci Led Zeppelin se pustili do boje s&nbsp;cenzurou na <strong>Facebooku<\/strong>. Vad\u00ed jim odstran\u011bn\u00ed p\u0159\u00edsp\u011bvk\u016f s&nbsp;fotkou&nbsp;alba Houses of the Holy a&nbsp;tak <a href=\"https:\/\/magazin.aktualne.cz\/facebook-zakazal-obal-desky-led-zeppelin-z-roku-1973-kvuli-f\/r~93b9cbd0932e11e998d70cc47ab5f122\/\" target=\"_blank\" rel=\"noopener\">zakl\u00e1daj\u00ed on-line petici<\/a>. Kdo bude ob\u011bt\u00ed algoritm\u016f Facebooku p\u0159\u00ed\u0161t\u011b?<\/li>\n  <\/div>\n      <\/div>\n\n\n        <div class=\"component component-list-item my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  \n<li>Pokud pl\u00e1nujete omezit provoz va\u0161eho <a href=\"https:\/\/blog.heureka.cz\/2019\/06\/18\/chystate-se-na-dovcu-nezapomente-spravne-nastavit-svuj-e-shop-na-heurece\/\" target=\"_blank\" rel=\"noopener\">e\u2011shopu<\/a> b\u011bhem va\u0161\u00ed dovolen\u00e9, neutr\u00e1cejte zbyte\u010dn\u011b a&nbsp;upravte si nastaven\u00ed na <strong>Heurece<\/strong>.<\/li>\n  <\/div>\n      <\/div>\n\n\n        <div class=\"component component-list-item my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  \n<li><strong>Messenger<\/strong> chatbot by v\u00e1m mohl&nbsp;pomoct se <a href=\"https:\/\/newsfeed.cz\/inspirace-pro-snizeni-ceny-za-lead-kampane-vedouci-na-web-vs-do-messenger-chatbota\/\" target=\"_blank\" rel=\"noopener\">sb\u011brem lead\u016f<\/a> a&nbsp;je\u0161t\u011b d\u00edky n\u011bmu&nbsp;u\u0161et\u0159\u00edte.<\/li>\n  <\/div>\n      <\/div>\n\n\n        <div class=\"component component-list-item my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  \n<li>Na co s\u00e1hne, to se mu da\u0159\u00ed :D&nbsp;<strong>Jarom\u00edr Soukup<\/strong> dos\u00e1hl \u00fasp\u011bchu na poli televizn\u00edho vys\u00edl\u00e1n\u00ed a&nbsp;te\u010f nov\u011b zah\u00e1jil provoz <a href=\"https:\/\/www.lupa.cz\/aktuality\/majitel-barrandova-jaromir-soukup-zacal-provozovat-e-shop\/?utm_source=rss&amp;utm_medium=text&amp;utm_campaign=rss\" target=\"_blank\" rel=\"noopener\">e\u2011shopu<\/a>.<\/li>\n  <\/div>\n      <\/div>\n\n\n        <div class=\"component component-list-item my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  \n<li>Reklamy, kter\u00e9 vyu\u017eily vys\u00edl\u00e1n\u00ed nov\u00e9 s\u00e9rie seri\u00e1lu Hra o&nbsp;tr\u016fny, byly dobrou uk\u00e1zkou&nbsp;jak vyu\u017e\u00edt aktu\u00e1ln\u00ed d\u011bn\u00ed pro reklamu. <strong>Alza<\/strong> a&nbsp;<strong>CZC<\/strong> se tentokr\u00e1t nepustili do sebe navz\u00e1jem, ale do <a href=\"https:\/\/www.focus-age.cz\/m-journal\/aktuality\/alza-cz-i-czc-cz-honi-po-letne-motyle__s288x14543.html\" target=\"_blank\" rel=\"noopener\">newsletteru<\/a> za\u0159adili vtipn\u00e9 nar\u00e1\u017eky na premi\u00e9ra a&nbsp;sou\u010dasn\u00e9 demonstrace.<\/li>\n  <\/div>\n      <\/div>\n\n\n        <div class=\"component component-list-item my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  \n<li>A na z\u00e1v\u011br novinka z&nbsp;<strong>Instagramu<\/strong>\u2009\u2014\u2009IGTV zav\u00e1d\u00ed mo\u017enost pou\u017e\u00edvat <a href=\"https:\/\/newsfeed.cz\/instagram-uvadi-horizontalni-videa-v-igtv-a-testuje-nove-samolepky\/\" target=\"_blank\" rel=\"noopener\">horizont\u00e1ln\u00ed form\u00e1t<\/a>. Jde o&nbsp;jednu z&nbsp;\u0159ady novinek, kterou Instagram pl\u00e1nuje p\u0159il\u00e1kat v\u00edce n\u00e1v\u0161t\u011bvn\u00edk\u016f.<\/li>\n  <\/div>\n      <\/div>\n<\/ul>\n  <\/div>\n      <\/div>\n\n\n        <div class=\"component component-image my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  \n<figure class=\"wp-block-image aligncenter\"><img decoding=\"async\" src=\"https:\/\/www.besteto.cz\/wp-content\/uploads\/spolecne_foceni.jpg\" alt><\/figure>\n  <\/div>\n      <\/div>\n\n\n        <div class=\"component component-paragraph my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  \n<p><em>Parkr\u00e1t jsme \u0159ekli&nbsp;s\u00fd\u00fd\u00fd\u00fdr, ud\u011blali si self\u00ed\u010dko a&nbsp;potom&nbsp;u\u017e rychle&nbsp;ut\u00edkali zp\u00e1tky do chl\u00e1dku.<\/em><\/p>\n  <\/div>\n      <\/div>\n\n\n        <div class=\"component component-heading my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  \n<h2 class=\"wp-block-heading\">Novinky z&nbsp;BESTETO life<\/h2>\n  <\/div>\n      <\/div>\n\n\n        <div class=\"component component-list my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  \n<ul class=\"wp-block-list\">        <div class=\"component component-list-item my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  \n<li>Rozr\u016fst\u00e1me se! Tak\u017ee jsme ve st\u0159edu vyrazili na spole\u010dn\u00e9 focen\u00ed na Krav\u00ed&nbsp;ho\u0159e.<\/li>\n  <\/div>\n      <\/div>\n\n\n        <div class=\"component component-list-item my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  \n<li>Span\u00ed v&nbsp;chatk\u00e1ch, t\u00e1bor\u00e1k a&nbsp;lodi\u010dky\u2026bylo to jako opravdick\u00fd \u0161koln\u00ed v\u00fdlet. Fotky&nbsp;najdete na na\u0161em <a href=\"https:\/\/www.facebook.com\/pg\/BESTETO\/photos\/?tab=album&amp;album_id=2116049071858069&amp;__xts__%5B0%5D=68.ARA82njqCJMR9JnKPwyTqc5rWwtj-BXfYNfKFVX1O4UIaIlYYRrtZAPDez9O_lSW6AzobRUQaVbdzK4lsUlVx8hysuiugzI_Y7_zy9GNck-M_ujXU8Tue_pKwsZGXiQPwjDQRdniL2ZqHuuuUWMzvPzYFc8bLbfcVkNmfSASIDMNDNHORVJJYbGY3Wp7Nl68YRlrC2AI6J0ZqfYyh1tf_FoH9GMTcUCehvGeE_Jk7qfg_KCAzfJYEs-fkdTUJ6VuT4hch_0qzYC3x-m2wyytxsRyZ2Qa-54CP4TgXtRPSBuZXdZZAdiO8vgpo1cQuXD5jytM9a5_8sRaOlCLytSGhjUoez3Y5w7qZLsW1yxntwOUHHPY3I2jRXVVf-zbsrctMkVFszNpR1NgzMXY8QOPubf71H1CxPUSvo-QgBSf5LhyrDJMqi8WrO75aCv4gHMk4V3kQqPcbt4-5uctVb1c0_2ZbTBf3VO-9Sjx1DHqBdlK3guTtM045HXh8HCVMK3Pl6WWM50&amp;__tn__=-U-R\" target=\"_blank\" rel=\"noopener\">Facebooku.<\/a><\/li>\n  <\/div>\n      <\/div>\n<\/ul>\n  <\/div>\n      <\/div>\n\n\n        <div class=\"component component-paragraph my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  \n<p>M\u011bjte hezk\u00fd&nbsp;t\u00fdden!<\/p>\n  <\/div>\n      <\/div>\n\n\n        <div class=\"component component-paragraph my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  \n<p><\/p>\n  <\/div>\n      <\/div>\n\n\n        <div class=\"component component-paragraph my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  \n<p><\/p>\n  <\/div>\n      <\/div>\n","protected":false},"excerpt":{"rendered":"<p>U\u017e d\u00e1v\u00e1te dohromady seznam v\u011bc\u00ed, kter\u00e9 za\u0159\u00eddit p\u0159ed odjezdem na dovolenou? P\u0159ipi\u0161te&nbsp;si na n\u011bj nastaven\u00ed e-shopu na Heurece podle va\u0161\u00ed dostupnosti.<\/p>\n","protected":false},"author":27,"featured_media":4809,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[16],"tags":[74,82,117],"class_list":["post-4808","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-novinky","tag-chatbot","tag-marketingove-novinky","tag-seo-restart"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/posts\/4808"}],"collection":[{"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/users\/27"}],"replies":[{"embeddable":true,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/comments?post=4808"}],"version-history":[{"count":1,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/posts\/4808\/revisions"}],"predecessor-version":[{"id":26110,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/posts\/4808\/revisions\/26110"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/media\/4809"}],"wp:attachment":[{"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/media?parent=4808"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/categories?post=4808"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/tags?post=4808"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}