{"id":4880,"date":"2019-03-11T11:05:00","date_gmt":"2019-03-11T10:05:00","guid":{"rendered":"https:\/\/besteto.pari.cz\/marketingove-novinky-23\/"},"modified":"2025-02-06T15:48:45","modified_gmt":"2025-02-06T14:48:45","slug":"marketingove-novinky-23","status":"publish","type":"post","link":"https:\/\/www.besteto.cz\/marketingove-novinky-23\/","title":{"rendered":"Marketingov\u00e9 novinky: Bal\u00ed\u010dky z e-shop\u016f rozveze po \u010desk\u00fdch m\u011bstech taxi a Apple Pay za\u017e\u00edv\u00e1 raketov\u00fd n\u00e1stup"},"content":{"rendered":"        <div class=\"component component-list my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  <ul class=\"wp-block-list\"><li>M\u00e1me pro v\u00e1s z\u00e1znam p\u0159edn\u00e1\u0161ky Michala Kruti\u0161e z&nbsp;<strong>PPC na stoj\u00e1ka<\/strong> #12. Michal mluvil o&nbsp;<a href=\"https:\/\/www.besteto.cz\/ppc-na-stojaka-12-video-zaznam-prednasky-michala-krutise\">\u0159\u00edzen\u00ed marketingov\u00fdch projekt\u016f<\/a>.<\/li><li>\u010ceskem zam\u00e1vala vlna debat o&nbsp;drah\u00fdch mobiln\u00edch datech. Lidi to net\u011b\u0161\u00ed, ale odvahu zm\u011bnit oper\u00e1tora m\u00e1 p\u0159itom <a href=\"https:\/\/zpravy.aktualne.cz\/ekonomika\/za-dva-roky-zmenil-operatora-jen-jeden-z-peti-cechu-vlada-se\/r~8a5f750c43de11e9ab10ac1f6b220ee8\/?utm_source=mediafed&amp;utm_medium=rss&amp;utm_campaign=mediafed\">jen jeden z&nbsp;p\u011bti<\/a>.<\/li><li><strong>Apple Pay <\/strong>hl\u00e1s\u00ed v&nbsp;\u010cesku <a href=\"https:\/\/zpravy.aktualne.cz\/finance\/nakupovani\/nastup-apple-pay-v-cesku-je-pompezni-konkurencni-google-pay\/r~95c18ade436611e9b9980cc47ab5f122\/?utm_source=mediafed&amp;utm_medium=rss&amp;utm_campaign=mediafed\">raketov\u00fd n\u00e1stup<\/a>. Za jeho&nbsp;popularitou stoj\u00ed siln\u00fd marketing a&nbsp;tak\u00e9 to, \u017ee fanou\u0161ci Applu podobn\u00e9 inovace v\u00edtaj\u00ed.<\/li><li>Do britsk\u00e9ho \u017eeb\u0159\u00ed\u010dku, kter\u00fd vybral <a href=\"https:\/\/zpravy.aktualne.cz\/ekonomika\/mezi-tisicovkou-nejrychleji-rostoucich-firem-v-evrope-jsou-i\/r~9497d77a400b11e993a6ac1f6b220ee8\/?utm_source=mediafed&amp;utm_medium=rss&amp;utm_campaign=mediafed\">tis\u00edc nejrychleji rostouc\u00edch firem v&nbsp;Evrop\u011b<\/a>, se dostal i&nbsp;zadlu\u017een\u00fd Zoot, je na 330. m\u00edst\u011b. Nejl\u00e9pe se z&nbsp;\u010desk\u00fdch firem um\u00edstila&nbsp;pra\u017esk\u00e1 investi\u010dn\u00ed skupina Accolade Holding\u2009\u2014\u200956.&nbsp;m\u00edsto.<\/li><li>Mrkn\u011bte na <a href=\"https:\/\/blog.heureka.cz\/2019\/03\/06\/spustene-kategorie-a-planovane-content-zmeny-v-mesici-breznu\/\">blog <strong>Heureky<\/strong><\/a>, do\u010dtete se&nbsp;o&nbsp;spu\u0161t\u011bn\u00fdch kategori\u00edch a&nbsp;content zm\u011bn\u00e1ch v&nbsp;b\u0159eznu.<\/li><li><strong>Ko\u0161\u00edk.cz<\/strong> bude jako prvn\u00ed v&nbsp;\u010cesku online prod\u00e1vat mra\u017een\u00e9 zbo\u017e\u00ed <a href=\"https:\/\/www.czechcrunch.cz\/2019\/03\/britsky-supermarket-iceland-zacina-v-cesku-poprve-prodavat-sve-mrazene-zbozi-online-nabidne-ho-kosik-cz\/\">britsk\u00e9ho supermarketu Iceland<\/a>. Z\u00e1kazn\u00edk\u016fm zbo\u017e\u00ed doveze ve speci\u00e1ln\u00edm mraz\u00edc\u00edm voze.<\/li><li>Zjist\u011bte, jak se loni <a href=\"https:\/\/www.lupa.cz\/aktuality\/internetova-reklama-v-cesku-loni-rostla-o-23-zadavatele-za-ni-utratili-28-6-miliard-kc\/?utm_source=rss&amp;utm_medium=text&amp;utm_campaign=rss\">da\u0159ilo internetov\u00e9 reklam\u011b v&nbsp;\u010cesku<\/a>. Celkov\u011b narostla o&nbsp;23&nbsp;% a&nbsp;vede displayov\u00e1 inzerce.<\/li><li>Tax\u00edky budou rozv\u00e1\u017eet bal\u00ed\u010dky z&nbsp;e\u2011shop\u016f. <strong>Liftago<\/strong> se chyst\u00e1 <a href=\"https:\/\/www.lupa.cz\/aktuality\/taxiky-zacnou-rozvazet-baliky-z-e-shopu-liftago-sluzbu-nabidne-se-zasilkovnou\/\">spolupracovat se <strong>Z\u00e1silkovnou<\/strong><\/a>. Slu\u017eba nejd\u0159\u00edve za\u010dne fungovat v&nbsp;Praze, Brn\u011b, Ostrav\u011b.<\/li><li>Poslechn\u011bte si <a href=\"http:\/\/www.mergado.cz\/ozveny-reshoperu-19-rozhovor-s-ondrejem-mikolasem-shoptet?utm_source=rss&amp;utm_medium=feed&amp;utm_campaign=Ozv%C4%9Bny%20Reshoperu%2019%253A%20Rozhovor%20s%20Ond%C5%99ejem%20Mikol%C3%A1%C5%A1em%252C%20Shoptet\">rozhovor Mergada s&nbsp;Ondrou Mikol\u00e1\u0161em ze <strong>Shoptetu<\/strong><\/a>. S&nbsp;Nat\u00e1lkou si vykl\u00e1dali t\u0159eba o&nbsp;Shoptet Dopl\u0148c\u00edch nebo Knize&nbsp;p\u0159\u00e1n\u00ed.<\/li><li><strong>Bidding Fox<\/strong> chyst\u00e1 svou prvn\u00ed konferenci o&nbsp;biddingu a&nbsp;to u\u017e tento kv\u011bten. My tam budeme t\u00e9\u017e, pov\u00eddat toti\u017e bude n\u00e1\u0161 konzultant Vl\u00e1\u010fa Trevisan. <a href=\"https:\/\/www.bidding-fox.cz\/probidding-2019\">P\u0159ihl\u00e1s\u00edte se tady<\/a>.<\/li><\/ul>  <\/div>\n      <\/div>\n        <div class=\"component component-paragraph my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  <p>Intern\u00ed novinka z&nbsp;<strong>BESTETO<\/strong>: V&nbsp;p\u00e1tek jsme kancel\u00e1\u0159e vym\u011bnili za svah a&nbsp;v\u00fdlet. Byla to pecka! Prov\u011btrat takto hlavu alespo\u0148 jednou za \u010das nam\u00edsto sezen\u00ed mezi 4&nbsp;st\u011bnami doporu\u010duje 11 z&nbsp;11 Beste\u0165\u00e1k\u016f.<\/p>  <\/div>\n      <\/div>\n        <div class=\"component component-image my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  <div class=\"wp-block-image aligncenter\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/www.besteto.cz\/wp-content\/uploads\/lyzujeme.jpg\" alt><\/figure><\/div>  <\/div>\n      <\/div>\n        <div class=\"component component-paragraph my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  <p>To by bylo za minul\u00fd t\u00fdden v\u0161e. P\u0159ejeme pohodov\u00e9 pond\u011bl\u00ed.<\/p>  <\/div>\n      <\/div>\n        <div class=\"component component-paragraph my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n    <\/div>\n      <\/div>\n        <div class=\"component component-paragraph my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  <p>Nik\u010da<\/p>  <\/div>\n      <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Za minul\u00fd t\u00fdden jsme pro v\u00e1s vybrali zaj\u00edmav\u00e9 novinky. V\u011bd\u011bli jste t\u0159eba, \u017ee v \u010cesku budou bal\u00ed\u010dky z e-shop\u016f&nbsp;dopravovat tax\u00edky? \u010ct\u011bte v\u00edc.<\/p>\n","protected":false},"author":24,"featured_media":4881,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[16],"tags":[82,477,490],"class_list":["post-4880","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-novinky","tag-marketingove-novinky","tag-apple-2","tag-google-pay-2"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/posts\/4880","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/users\/24"}],"replies":[{"embeddable":true,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/comments?post=4880"}],"version-history":[{"count":1,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/posts\/4880\/revisions"}],"predecessor-version":[{"id":46488,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/posts\/4880\/revisions\/46488"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/media\/4881"}],"wp:attachment":[{"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/media?parent=4880"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/categories?post=4880"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/tags?post=4880"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}