{"id":5171,"date":"2018-05-11T12:59:00","date_gmt":"2018-05-11T10:59:00","guid":{"rendered":"https:\/\/besteto.pari.cz\/marketingove-novinky-chleba-ze-cvrcku-koupite-v-supermarketu-a-uber-se-pripravuje-na-taxi-v-oblacich\/"},"modified":"2025-02-06T15:55:51","modified_gmt":"2025-02-06T14:55:51","slug":"marketingove-novinky-chleba-ze-cvrcku-koupite-v-supermarketu-a-uber-se-pripravuje-na-taxi-v-oblacich","status":"publish","type":"post","link":"https:\/\/www.besteto.cz\/marketingove-novinky-chleba-ze-cvrcku-koupite-v-supermarketu-a-uber-se-pripravuje-na-taxi-v-oblacich\/","title":{"rendered":"Chleba ze cvr\u010dk\u016f a taxi v oblac\u00edch od Uberu"},"content":{"rendered":"        <div class=\"component component-paragraph my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  \n<p>Hola hola, kv\u011bten vol\u00e1. A&nbsp;\u0159\u00edk\u00e1, \u017ee m\u00e1 pro v\u00e1s dal\u0161\u00ed marketingov\u00e9 novinky. Mrkn\u011bte na&nbsp;n\u011b.<\/p>\n  <\/div>\n      <\/div>\n\n\n        <div class=\"component component-list my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  \n<ul class=\"wp-block-list\"><li>P\u0159in\u00e1\u0161\u00edme jeden&nbsp;<a href=\"https:\/\/www.besteto.cz\/videorozhovor-specializovane-vyhledavace-zbozi-pro-nabytek-a-obleceni-vite-na-co-si-dat-pozor\">videorozhovor <strong>Mergada<\/strong> s&nbsp;na\u0161im marketingov\u00fdm konzultantem Martinem<\/a>. Bavili se o&nbsp;tom, na co si d\u00e1t pozor p\u0159i inzerci na specializovan\u00fdch vyhled\u00e1va\u010d\u00edch zbo\u017e\u00ed (Favi, Biano, Glami).&nbsp;<\/li><li>P\u0159e\u010dt\u011bte si, k&nbsp;jak\u00fdm zm\u011bn\u00e1m v&nbsp;obchodn\u00edch podm\u00ednk\u00e1ch na <a href=\"https:\/\/blog.heureka.cz\/2018\/05\/10\/nejdulezitejsi-zmeny-obchodnich-podminek-heureky-v-souvislosti-se-zavedenim-gdpr\/\"><strong>Heurece<\/strong> do\u0161lo s&nbsp;p\u0159\u00edchodem GDPR<\/a>.<\/li><li><strong>Uber<\/strong>&nbsp;to se sv\u00fdm vzl\u00e9tnut\u00edm do vzduchu mysl\u00ed v\u00e1\u017en\u011b. P\u0159inesl dal\u0161\u00ed uk\u00e1zky toho, jak by jeho <a href=\"https:\/\/tyinternety.cz\/smart\/uber-ukazal-dalsi-letajici-taxi-pro-uberair\/\">l\u00e9taj\u00edc\u00ed tax\u00edky mohly vypadat<\/a>.<\/li><li>Co takto si d\u00e1t na sn\u00eddani m\u00edsto <a href=\"https:\/\/www.czechcrunch.cz\/2018\/05\/obchodni-retezec-penny-market-zacina-prodavat-chleb-a-tycinky-z-cvrcku-od-ceskeho-startupu-sens\/\">klasick\u00e9ho chleba ten ze cvr\u010dk\u016f<\/a>? Toto spe\u010dl pe\u010divo od \u010desk\u00e9ho startupu <strong>SENS<\/strong> si m\u016f\u017eete koupit v&nbsp;<strong>Penny Marketu<\/strong>.<\/li><li><strong>Facebook<\/strong> vyd\u011blal <a href=\"https:\/\/newsfeed.cz\/facebook-hlasi-velke-zisky-z-reklamy-za-prvni-ctvrtleti-2018\/\">za prvn\u00ed \u010dtvrtlet\u00ed 2018 z&nbsp;reklamy v\u00edc<\/a>, ne\u017e ve stejn\u00e9m obdob\u00ed loni. P\u0159\u00edjmy stouply o&nbsp;50&nbsp;%.<\/li><li>\u010ce\u0161i se pr\u00fd v&nbsp;obchodech neroz\u010diluj\u00ed tolik, jako nap\u0159\u00edklad Slov\u00e1ci. Chov\u00e1n\u00ed z\u00e1kazn\u00edk\u016f v&nbsp;obchodech sledoval skoro rok a&nbsp;napsal o&nbsp;tom divadeln\u00ed hru. <a href=\"https:\/\/zpravy.aktualne.cz\/finance\/nakupovani\/temer-rok-pozoroval-lidi-v-obchodech-cesi-se-rozciluji-mene\/r~acc1f1644e2b11e89509ac1f6b220ee8\/\">Mrkn\u011bte, o&nbsp;kom je \u0159e\u010d<\/a>.<\/li><li><a href=\"https:\/\/zpravy.aktualne.cz\/ekonomika\/vodafone-kupuje-nejvetsi-ceskou-kabelovou-sit-upc-a-dalsi-ak\/r~4e439bfa535911e8a44c0cc47ab5f122\/\"><strong>Vodafone<\/strong> kupuje v&nbsp;\u010cesku a&nbsp;dal\u0161\u00edch zem\u00edch&nbsp;<strong>UPC<\/strong><\/a> a&nbsp;to za 471 miliard korun, co\u017e je pro tohoto mobiln\u00edho oper\u00e1tora jedna z&nbsp;nejv\u011bt\u0161\u00edch akvizic\u00ed v&nbsp;historii.<\/li><li><strong>Newsfeed<\/strong> napsal o&nbsp;tom, pro\u010d se vyplat\u00ed pou\u017e\u00edvat ne osobn\u00ed, ale <a href=\"https:\/\/newsfeed.cz\/5-duvodu-proc-vyuzivat-business-profil-na-instagramu\/\">business profil na <strong>Instagramu<\/strong>, pokud m\u00e1te firmu<\/a>. Nap\u0159\u00edklad kv\u016fli dostupn\u00fdm statistik\u00e1m.<\/li><li>V\u00edte, \u017ee <strong>Seznam<\/strong> m\u00e1 svou vlastn\u00ed str\u00e1nku na <strong>Facebooku<\/strong>, kter\u00e1 se t\u00fdk\u00e1 reklamy? <a href=\"https:\/\/www.facebook.com\/SeznamReklama\/\">Najdete ji tady<\/a>.<\/li><\/ul>\n  <\/div>\n      <\/div>\n\n\n        <div class=\"component component-paragraph my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  \n<p>Intern\u00ed <strong>BESTETO<\/strong> novinka: st\u011bhov\u00e1n\u00ed bylo \u00fasp\u011b\u0161n\u011b dokon\u010deno. Obchodn\u00ed t\u00fdm vym\u011bnil kancel\u00e1\u0159, a&nbsp;tak kdy\u017e p\u016fjdete kolem Minsk\u00e9 13, m\u016f\u017eete na n\u00e1s houknout skrze na\u0161e okna, kter\u00e1 m\u00e1me do ulice. P\u0159ikl\u00e1d\u00e1me fotku z&nbsp;horliv\u00e9ho procesu st\u011bhov\u00e1n\u00ed, kter\u00e9 u\u017e je (na\u0161t\u011bst\u00ed) u&nbsp;konce a&nbsp;v\u0161e je op\u011bt na sv\u00e9m&nbsp;m\u00edst\u011b.<\/p>\n  <\/div>\n      <\/div>\n\n\n        <div class=\"component component-image my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  \n<figure class=\"wp-block-image aligncenter\"><img decoding=\"async\" src=\"https:\/\/www.besteto.cz\/wp-content\/uploads\/obchodni_tym_stehovani.jpg\" alt><\/figure>\n  <\/div>\n      <\/div>\n\n\n        <div class=\"component component-paragraph my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  \n<p>A to by bylo pro tento t\u00fdden v\u0161e. U\u017e\u00edvejte v\u00edkend a&nbsp;t\u011b\u0161te se na dal\u0161\u00ed v\u00e1rku marketingov\u00fdch novinek zase p\u0159\u00ed\u0161t\u00ed p\u00e1tek.<\/p>\n  <\/div>\n      <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Hola hola, kv\u011bten vol\u00e1. A \u0159\u00edk\u00e1, \u017ee m\u00e1 pro v\u00e1s dal\u0161\u00ed marketingov\u00e9 novinky. Mrkn\u011bte na n\u011b.<\/p>\n","protected":false},"author":5,"featured_media":5172,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[16],"tags":[7,506],"class_list":["post-5171","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-novinky","tag-facebook","tag-uber-2"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/posts\/5171","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/comments?post=5171"}],"version-history":[{"count":2,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/posts\/5171\/revisions"}],"predecessor-version":[{"id":17041,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/posts\/5171\/revisions\/17041"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/media\/5172"}],"wp:attachment":[{"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/media?parent=5171"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/categories?post=5171"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/tags?post=5171"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}