{"id":5393,"date":"2017-12-01T09:23:00","date_gmt":"2017-12-01T08:23:00","guid":{"rendered":"https:\/\/besteto.pari.cz\/marketingove-novinky-posledni-tyden-listopad\/"},"modified":"2021-09-19T18:54:26","modified_gmt":"2021-09-19T16:54:26","slug":"marketingove-novinky-posledni-tyden-listopad","status":"publish","type":"post","link":"https:\/\/www.besteto.cz\/marketingove-novinky-posledni-tyden-listopad\/","title":{"rendered":"Marketingov\u00e9 novinky: jak posunout firmu d\u00e1l a nov\u00e9 stories p\u0159\u00edsp\u011bvky na Youtube"},"content":{"rendered":"        <div class=\"component component-paragraph my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  <p>P\u0159in\u00e1\u0161\u00edme novinky, tentokr\u00e1t posledn\u00ed za listopad. Poj\u010fme si shrnout, co se v&nbsp;marketingov\u00fdch vod\u00e1ch ud\u00e1lo za uplynul\u00fd t\u00fdden.<\/p>  <\/div>\n      <\/div>\n        <div class=\"component component-list my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  <ul class=\"wp-block-list\"><li>Na\u0161e slovensk\u00e1 copywriterka Alex byla na v\u00fdlet\u011b v&nbsp;Poprad\u011b, konkr\u00e9tn\u011b na marke\u0165\u00e1ck\u00e9 akci <strong>Ecommerce Poprad<\/strong>. Odvezla si odtud n\u011bkolik&nbsp;post\u0159eh\u016f, <a href=\"https:\/\/www.besteto.cz\/marketing-na-slovensku-ecommerce-poprad\">mrkn\u011bte se tady<\/a>.<\/li><li>U\u017e i&nbsp;na <strong>Heurece<\/strong> jde nastavit garance doru\u010den\u00ed do V\u00e1noc. Jak na to a&nbsp;co se hod\u00ed v\u011bd\u011bt, <a href=\"https:\/\/www.besteto.cz\/heureka-doruceni-do-vanoc-2017\">jsme shrnuli na na\u0161em blogu<\/a>.<\/li><li>Za n\u00e1mi je posledn\u00ed <strong>PPC na stoj\u00e1ka<\/strong> v&nbsp;tomto roce. <a href=\"https:\/\/www.besteto.cz\/ppc-na-stojaka-sona-petruzelova-report\">Report s&nbsp;fotkami i&nbsp;prezentac\u00ed sp\u00edkra najdete tady<\/a>.<\/li><li>Chyst\u00e1me v\u00e1no\u010dn\u00ed setk\u00e1n\u00ed e\u2011shopa\u0159\u016f s&nbsp;n\u00e1mi <strong>Beste\u0165\u00e1ky<\/strong>. <a href=\"https:\/\/www.besteto.cz\/vanocni-setkani-s-klienty-prihlaska\">Zapojit se m\u016f\u017eete i&nbsp;vy<\/a>.&nbsp;<\/li><li><strong>Mergado<\/strong> upravilo podm\u00ednky u\u017e\u00edv\u00e1n\u00ed. <a href=\"https:\/\/www.mergado.cz\/zmena-obchodni-podminky-2017\">Pod\u00edvejte se na n\u011b, a\u0165 v\u00e1s nic nep\u0159ekvap\u00ed<\/a>.<\/li><li>Mo\u017en\u00e1 ob\u010das p\u0159em\u00fd\u0161l\u00edte nad t\u00edm, jak va\u0161e podnik\u00e1n\u00ed posunout d\u00e1l. Inspirujte se od zakladatele firmy <strong>Albi<\/strong> Anton\u00edna Koke\u0161e, <a href=\"http:\/\/www.forbes.cz\/udelejte-si-cas-na-revoluci-zakladatel-albi-radi-jak-udrzet-byznys-v-rustu\/\">kter\u00fd se o&nbsp;sv\u00e9 tipy pod\u011blil ve Forbesu<\/a>.<\/li><li>Josef Havelka je ve sv\u011bt\u011b reklam zn\u00e1m\u00e9 jm\u00e9no. A&nbsp;pr\u00e1v\u011b s&nbsp;n\u00edm si vykl\u00e1dal <a href=\"https:\/\/mladypodnikatel.cz\/josef-havelka-message-v-reklame-neni-dulezita-nejdriv-potrebujete-pozornost-t34120\">na <strong>Mlad\u00fdPodnikatel.cz<\/strong> Jirka Rosteck\u00fd<\/a>. T\u0159eba o&nbsp;tom, \u017ee v&nbsp;reklam\u011b nen\u00ed d\u016fle\u017eit\u00e1 message, ale hlavn\u011b to, jestli zaujmete.<\/li><li>Youtube se rozhodl, \u017ee se pust\u00ed do nov\u00e9ho typu p\u0159\u00edsp\u011bvk\u016f\u2009\u2014\u2009obl\u00edben\u00fdch stories, jako m\u00e1 t\u0159eba Instagram. <a href=\"http:\/\/www.czechcrunch.cz\/2017\/11\/youtube-spousti-novy-format-prispevku-podobny-stories-na-instagramu\/\">P\u00ed\u0161e o&nbsp;tom <strong>CzechCrunch<\/strong><\/a>.<\/li><li><strong>Facebook<\/strong> p\u0159in\u00e1\u0161\u00ed nov\u00e9 n\u00e1stroje pro tv\u016frce vide\u00ed. <a href=\"https:\/\/newsfeed.cz\/facebook-spousti-nove-nastroje-pro-tvurce-videi\/\">Mrkn\u011bte se na <strong>Newsfeed<\/strong> a&nbsp;zjist\u011bte v\u00edc<\/a>.<\/li><\/ul>  <\/div>\n      <\/div>\n        <div class=\"component component-image my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  <div class=\"wp-block-image aligncenter\"><figure class=\"aligncenter\"><img decoding=\"async\" src=\"https:\/\/www.besteto.cz\/wp-content\/uploads\/vanocni_setkani_1.png\" alt><\/figure><\/div>  <\/div>\n      <\/div>\n        <div class=\"component component-paragraph my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  <p>A to by bylo z&nbsp;listopadov\u00e9ho sv\u011bta za marketingov\u00e9 novinky v\u0161e.<\/p>  <\/div>\n      <\/div>\n        <div class=\"component component-paragraph my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  <p>M\u011bjte hezk\u00fd v\u00edkend.<\/p>  <\/div>\n      <\/div>\n        <div class=\"component component-paragraph my-6\">\n                  <div class=\"prose prose-lg prose-primary prose-center\">\n  <p><strong>Chcete m\u00edt p\u0159ehled o&nbsp;tom, co je v&nbsp;BESTETO nov\u00e9ho? \u0158ekn\u011bte si <a href=\"https:\/\/www.besteto.cz\/newsletter\">o&nbsp;n\u00e1\u0161 newsletter<\/a>, r\u00e1di v\u00e1m ho po\u0161leme.<\/strong><\/p>  <\/div>\n      <\/div>\n","protected":false},"excerpt":{"rendered":"<p>P\u0159in\u00e1\u0161\u00edme novinky, tentokr\u00e1t posledn\u00ed za listopad. Poj\u010fme si shrnout, co se v marketingov\u00fdch vod\u00e1ch ud\u00e1lo za uplynul\u00fd t\u00fdden.<\/p>\n","protected":false},"author":0,"featured_media":5394,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[16],"tags":[82],"class_list":["post-5393","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-novinky","tag-marketingove-novinky"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/posts\/5393","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/comments?post=5393"}],"version-history":[{"count":0,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/posts\/5393\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/media\/5394"}],"wp:attachment":[{"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/media?parent=5393"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/categories?post=5393"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.besteto.cz\/wp-json\/wp\/v2\/tags?post=5393"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}